1. npr:

storyboard:

More Than Twee: Pajama Pop with Lullatone
Once a week on a local television channel in Nagoya, Japan, viewers can catch a short segment in which a lanky white American guy teaches kids how to make instruments from household objects — in fluent Japanese. The DIY instruments range from rubber-band guitars to cardboard drums and a xylophone made from a paper roll.
The host of this unique little production is Lullatone — a husband-wife musical duo (one part Japanese, one part American) who have pioneered a genre that Shawn James Seymour (the American half) calls “pajama pop” (not to be confused with “twee”). With a blend of lo-fi instrumentation, soft vocals (from wife Yoshimi Tomida), and simple (like really simple) lyrics — Lullatone’s songs range from “Growing Up” to “Going to Buy Some Strawberries” — Lullatone has emerged as a critical voice in commercial sound design. They’re also just about the cutest band on the face of the planet. James fills us in on their easy mystique.
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My favorite quote [emphasis added]: “When you hear a lot of twee bands, I feel sort of embarrassed, like, “Oh, I hope no one catches me listening to this.” Our goal is to be … more than twee, to be optimistic.”
The Softies, anyone? —Sarah

    npr:

    storyboard:

    More Than Twee: Pajama Pop with Lullatone

    Once a week on a local television channel in Nagoya, Japan, viewers can catch a short segment in which a lanky white American guy teaches kids how to make instruments from household objects — in fluent Japanese. The DIY instruments range from rubber-band guitars to cardboard drums and a xylophone made from a paper roll.

    The host of this unique little production is Lullatone — a husband-wife musical duo (one part Japanese, one part American) who have pioneered a genre that Shawn James Seymour (the American half) calls “pajama pop” (not to be confused with “twee”). With a blend of lo-fi instrumentation, soft vocals (from wife Yoshimi Tomida), and simple (like really simple) lyrics — Lullatone’s songs range from “Growing Up” to “Going to Buy Some Strawberries” — Lullatone has emerged as a critical voice in commercial sound design. They’re also just about the cutest band on the face of the planet. James fills us in on their easy mystique.

    Read More

    My favorite quote [emphasis added]: “When you hear a lot of twee bands, I feel sort of embarrassed, like, “Oh, I hope no one catches me listening to this.” Our goal is to be … more than twee, to be optimistic.”

    The Softies, anyone? —Sarah

Notes

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    all kinds of cute
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